This Adidas campaign was all about exploring the playful, experimental, hypnotic and weirdly satisfying world of the ZX shoes. We squished, squeezed and stretched things until they felt just right!
There you have it. But you know what? At the end of the day it’s just some shoes, a leg or two, and a few colorful backgrounds. Great client though!

Client: adidas / Studio A
Production Company: The Panics
Post Production: Post Panic

adidas Creative Directors: Wilf Eddings / Paul Mann
adidas Creative: Sam Mackrill
adidas Producer: Emily Scott

Animation Directors: Hugo Morais & Juri Agostinelli
Art Director (Stills): Jake Noakes DOP / Photography: Freek Zonderland

Executive Producer: Ania Markham
Line Producer: Bruce Bigg
Head of Postproduction: Ivor Goldberg
Post Producer: Androniki Nikolaou

Lead CG artists: Kim Taylor, Jeroen Aerts, Chris Staves

CG Artists: Matteo Giorni, Dimos Hadjisavvas, Giovanni Locantore

Motion Designer: Federica D'Urzo

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